25-Jan-2010
The latest Air Jordan VI Retro images to leak onto the ‘Net is this Black/Yellow/Purple colorway currently being dubbed the “Lakers” edition because of the color detailing and the fact that Michael Jordan won his first NBA Championship against the L.A. Lakers. The shoe features a black body base with prominent 3M reflective upper paneling and “Lakers” purple and gold contrast stitching throughout the shoe. Continue reading for more photos of the Air Jordan VI Retro “Lakers” edition.
30-Dec-2009
Our footwear design partner site Project Bluefoot has invited the 2009 Nike Future Sole Finalists to each share their first-hand account on what it was like making the trip up to Nike World Headquarters in Beaverton, OR for the annual Nike-sponsored footwear design competition for high school students run by D’Wayne Edwards, Design Director at Jordan Brand. The latest Finalist to tell their story is Matt DeAlmeida from Arlington, MA. Continue reading for DeAlmeida’s complete Future Sole recap as originally posted on Project Bluefoot, including exclusive concept sketches of his winning leaf-inspired Nike design.
28-Dec-2009
Michael Jordan and Dwyane Wade discuss the new Air Jordan 2010 in this video segment which includes footage of the official Jordan Brand unveiling of the shoe on November 12, 2009. Seen, but not heard in the clip, are also shots of Air Jordan 2010 co-designers Tinker Hatfield and Mark Smith.
18-Dec-2009
While sneakerheads have their eyes set on Wednesday’s re-launch of the Air Jordan XI “Space Jam”, the next highly anticipated bring back out of Jordan Brand to kick off the new year will be the Air Jordan VI Retro. A take off on the Black/Infrared VI, this 2010 style has been slightly altered with a full body overlay of nubuck along with a Varsity Red color tweak replacing the original bright Infrared color palette. Originally conceived by Nike Designer Tinker Hatfield as the “Batboot” worn by Michael Keaton in 1989’s “Batman”, Hatfield used that and the Air Jordan V design foundation to build and add-on to the Air Jordan VI platform, which also became the first in the signature line to feature a clean-toe look at the request of Michael Jordan. Look for the Air Jordan VI Black/Varsity-Red in 2010.
17-Dec-2009
Until a couple months ago, the Jordan Brand offices at Nike World Headquarters in Beaverton, OR were actually not situated in The Michael Jordan Building on Nike Campus. Instead, the Jordan team has been working out of The Jerry Rice building for the past decade. At the request of Michael Jordan this past year, MJ’s on-campus building was re-dedicated and the entire Jordan Brand staff finally moved into their namesake building. Continue reading to get an inside glimpse of The Michael Jordan Building at Nike.
12-Nov-2009
Category : 2010, Air Jordan, Jordan Brand
11-Nov-2009
Living footwear design legend Tinker Hatfield (Vice President of Special Projects at Nike) was recently inducted into the Oregon Sports Hall of Fame, as Hatfield was also a star athlete growing up, ultimately competiting under the guidance of Nike Co-Founder Bill Bowerman at the University of Oregon. In the video above, we see exclusive photos and images of Hatfield both contending on the field and in business, leading Nike, Inc. to global success with his innovative and future-forward designs. Hatfield also speaks at the end about his favorite Air Jordan model: the Air Jordan XI. Check out the video to see more of Tinker Hatfield at the Oregon Sports Hall of Fame Induction ceremony.
